Category Manager - Apparel

Help empower our global customers to connect to culture through their passions.

Why you’ll love this role:

StockX is the world’s leading marketplace for current culture, built at the intersection of commerce, community, and credibility. Apparel is foundational to StockX — not just as a category, but as an expression of identity, culture, and global trends.

We are expanding how apparel culture shows up on StockX through creator-driven, community-oriented commerce experiences that blend storytelling, expertise, and transaction. To do this well, we need category leaders who don’t just understand the apparel market — they live inside it.

The Apparel Category Manager is the single-threaded owner of apparel category growth within a new, high-priority commerce initiative. This person is the in-house expert on Fashion & Apparel culture, people, economics, and moments — and is responsible for translating that expertise into supply growth, engagement, and GMV.

You will act as:

The internal authority on the first-hand and second-hand apparel ecosystem

The external face of StockX to apparel sellers, creators, designers, and community leaders

The architect of the apparel go-to-market playbook for this new initiative

This role blends deep cultural fluency, strategic ownership, and hands-on execution. Early on, you will own everything related to apparel within this initiative. As the category scales, you will grow into a leader overseeing a broader apparel portfolio and team.

What You’ll Do:

Own the Apparel Category End-to-End

Define and execute the growth strategy for apparel within the platform

Own category-level performance across supply, engagement, and revenue

Establish quarterly goals, leading indicators, and operating rhythms

Be the Market & Culture Expert

Maintain deep, current knowledge of apparel culture, including:

Key sellers, creators, designers, brands, and retailers

Sub-segments (streetwear, luxury, contemporary, vintage, performance, regional styles, etc.)

Seasonal drops, brand dynamics, collaborations, and cultural moments

Pricing dynamics, liquidity, and resale economics

Serve as the internal voice of the apparel community, informing product, marketing, and platform decisions

Supply & Creator Acquisition

Build and own a pipeline of high-impact apparel sellers, shops, designers, influencers, brands, and creators

Personally recruit and onboard flagship sellers who set the tone for the platform

Develop seller strategies that balance credibility, storytelling, and commerce

Commerce Strategy & Category Moments

Identify and orchestrate Fashion & Apparel-specific moments, campaigns, and formats that drive engagement and conversion

Partner with Category Marketing to design culturally authentic activations

Experiment with new approaches and iterate quickly based on performance and feedback

Cross-Functional Leadership

Work closely with Account and Partnerships Managers to scale seller acquisition and support

Collaborate w