GTM Director, On-Device AI

About Sarvam

Sarvam is building the bedrock of Sovereign AI for India. The company is developing India’s full-stack sovereign AI platform, building across research, models, infrastructure and applications with a singular focus on making AI genuinely work for India. Sarvam works with leading enterprises and public institutions and is backed by Lightspeed, Peak XV, and Khosla Ventures. Sarvam partners with India’s leading brands, including Tata Capital, SBI Life, CRED, IDFC, and LIC.

About the Role

We are looking for a hands-on commercial leader to own the full go-to-market (GTM) engine for Sarvam's on-device AI portfolio (SarvamFlow, Sarvam Work, and our on-device models). In this role, you will own the entire lifecycle from initial partner acquisition to revenue close.

This is an individual contributor role with an annual revenue target, where you will personally build, source, and close OEM and partnership channels.

This is not a high-level strategy or "slide-building" role. You sell, build the enablement materials, and run the numbers. You will need to be equal parts dealmaker, program operator, and cross-functional quarterback working daily across Sales, Marketing, Product, and Fwd Deployed Software Engineers (FDSEs) to turn product capabilities into closed revenue. Your goal is to build the repeatable playbooks that will scale Sarvam’s commercial footprint across global OEMs, hardware accelerators, and regional markets.

What You’ll Do

- Close Revenue & Build Pipeline: Personally carry and close annual partner/OEM revenue, while maintaining a rolling pipeline of qualified OEM/SI partner conversations every quarter.

- Drive Global Partner Rollouts: Lead the international launch of GTM initiatives with OEMs and hardware accelerators, creating scalable programs that local teams can easily adapt for their regional markets.

- Build the GTM Playbook: Design and establish repeatable operating playbooks for product launches, vertical programs, and process changes, setting a clear cadence for how we train, communicate, and execute across regions.

- Own Sales Enablement End-to-End: Create, ship, and roll out high-quality, field-ready collateral including pitch decks, battle cards, solution briefs, and competitive intelligence. You will deliver at least 4 core enablement assets per half-year across our portfolio.

- Quarterback Cross-Functional Teams: Align priorities, timelines, and execution across Sales, Marketing, FDSE, and Product to ensure smooth execution on all major GTM initiatives.

- Pipeline & Demand Generation: Partner closely with Marketing to run monthly, targeted account-based campaigns that convert directly into qualified pipeline.

- Maintain Clean Data: Keep a tight grip on pipeline mechanics by maintaining an ≥ 85% CRM hygiene score, ensuring all deals and updates are accurately logged within 48 hours.

- Track Performance: Monitor and report on pipeline generation, asset adoption, and overall GTM performance, ensuri