Underpaidby HiringX

GTM Readiness & Activation

OpenAI

New York CityRemoteGo To Market

About the role

About the company

OpenAI’s mission is to build and ensure that safe artificial general intelligence (AGI) benefits all of humanity. This long-term undertaking brings together the world’s best scientists, engineers, and business professionals to accomplish this.

About the team

The GTM Readiness & Activation team translates OpenAI’s product innovation into real-world customer impact. We equip customer-facing teams with the knowledge, tools, and frameworks they need to succeed with customers.

Our work connects strategy to execution — helping the field understand what matters, how to act on it, and how to deliver measurable outcomes for customers and the business.

About the role

OpenAI is hiring a GTM Readiness & Activation Manager to drive the activation of key GTM priorities across sales and customer-facing teams.

This role focuses on translating company and GTM strategy into clear, repeatable execution in the field. You will design and run programs that help teams adopt new selling motions, operationalize launches, and drive measurable impact in pipeline and customer outcomes.

You will work closely with GTM leadership and partner across Product Marketing, RevOps, and Product teams to ensure initiatives land clearly and consistently in field execution.

This role is based in New York. We offer relocation assistance to new employees.

In this role, you will:

- Drive the global rollout of GTM initiatives across segments and regions, building scalable programs and enabling teams to adapt them for local markets and customer contexts

- Define and build repeatable operating playbooks for various GTM initiative types (e.g., launches, vertical programs, operational changes), establishing scalable rhythms for how enablement plans, communicates, and executes these programs across regions and markets

- Own and run GTM programs end-to-end, defining the program plan and operating cadence, aligning Sales and cross-functional stakeholders, and managing rollout so initiatives land clearly in field execution

- Orchestrate cross-functional teams across Sales, Product Marketing, RevOps, Marketing, and Product to align priorities, timing, and execution for GTM initiatives

- Create and ship high-quality, field-ready content experiences and AI-native workflows, such as field content packs and playbooks, messaging hubs, e-learning pathways, and training program materials that help teams execute effectively

- Ensure GTM initiatives translate into measurable outcomes, tracking adoption of new motions, pipeline generation, and overall GTM performance, and iterating programs based on field signals and data

You might thrive in this role if you:

- Enjoy turning complex strategy into clear, repeatable programs that drive real execution

- Have experience building and scaling GTM programs in high-growth technology companies

- Build trust quickly with senior GTM leaders and operate credibly in executive forums

- Are a clear and effective communicator w